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What price the NHS brand?


What price the NHS brand?

News that the NHS is recruiting a senior manager to take care of the 'brand' got a mixed reception. What's your view?

1. Worth investing in - the NHS needs to nurture its brand like any other organisation
21% (33 votes)
2. Waste of money - investing in care is the way to maintain the image of the NHS
79% (127 votes)